Primary Responsibility and Accountability

      1. Making Floral Arrangements
        • Interact with clients and to make sure the requested types of flowers are arranged in a way the client will be pleased.
      2. Caring for Flowers
        • Properly water, feed, trim and care for the flowers being sold to continually offer the freshest of products.
      3. Managing the Store (Florist Coordinator)
        • Must make a work schedule for all employees to make sure the appropriate amount of staff is available at all times. Also, florists must interview applicants, and hire and train new workers.
      4. Decorating the Store
        • Create a pleasing visible presence inside the sales kiosks/stores or sales outlets.
      5. Setting Prices
        • Set a fair, but profitable, price for the flowers and arrangements on sale.
        • Budget costs for purchases of floral materials for the arrangement requirements specified within the range price dictated by the contract or agreement.
      6. Maintaining Store Supplies
        • Keeping an ongoing record of store supplies
        • Order new flowers, ribbon, vases and other store supplies when stock gets low or flowers begin to look unkempt.

Tasks include:

      • Confer with clients regarding price and type of arrangement desired and the date, time, and place of delivery.
      • Trim material and arrange bouquets, wreaths, terrariums, and other items using trimmers, shapers, wire, pins, floral tape, foam, and other materials.
      • Plan arrangement according to client’s requirements, utilizing knowledge of design and properties of materials, or select appropriate standard design pattern.
      • Unpack stock as it comes into the shop.
      • Perform general cleaning duties in the store to ensure the shop is clean and tidy.
      • Select flora and foliage for arrangements, working with numerous combinations to synthesize and develop new creations.
      • Perform office and retail service duties such as keeping financial records, serving clients, answering telephones, selling giftware items and receiving payment.
      • Decorate or supervise the decoration of buildings, halls, churches, or other facilities for parties, weddings and other occasions.
      • Inform clients about the care, maintenance, and handling of various flowers and foliage, indoor plants, and other items.
      • Wrap and price completed arrangements.
      • Conduct classes or demonstrations, or train other workers.
      • Water plants, and cut, condition, and clean flowers and foliage for storage.
      • Create and change in-store and window displays, designs, and looks to enhance a shop’s image.